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LATEST
Why On-Page SEO Is Important
If you’ve spent as much time researching SEO best practices as we have, you’ll know they can be pretty confusing. Search algorithms change...
Is Blogging Worth It? Why Blogging is Important for Modern Businesses
Bloggers these days spend more than four hours writing a typical blog post, on average — up from less than 2.5 hours in 2014. And with...
How Might a Business Use a Blog in Sales and Marketing Campaigns?
Blogging isn’t just a bit of fun; a nice way for your CEO (or more likely your marketing exec) to share whatever’s on their mind. Executed...
RESOURCE: How to Create a Brand Tone of Voice (TOV) Guide
To compete in today’s business world, brands need to stand out. And the best way to do that is by positioning yourself as a clear voice...
How to End a Blog Post: 7 Ideas for Your Next Article
Every writer struggles with the question of how to end a blog post. You’ve spent hours crafting the perfect article, full of fascinating...
How to Add ALT Tags to Images in WordPress
Search engines have never been more sophisticated at interpreting our queries and coming up with the right information. But they can’t do...
Copywriting vs. Content Writing: What’s the Difference?
Writing: it’s all just words, right? Actually, not really. Some words and phrases might be written, replaced, and generally fretted over...
How Does Blogging Help SEO?
Blogging is one of the oldest digital marketing tactics out there. But it’s still extremely popular, with Orbit Media revealing that about...
Is There an Ideal Blog Post Length You Should Reach?
“What’s the ideal blog post length?” “How much should I spend on PPC ads?” “Which social platform is best for my business?” These three...
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